Marcom Marketing and Communications, which has always focused on tourism marketing in Azerbaijan, has launched ATAA's updated website.

According to the executive director of the company, Jeyhun Farzaliyev, the new website of the Association of Travel Agencies of Azerbaijan has been crafted in accordance with Google's current requirements.

“We are delighted to have a part in the update of the ATAA website. As Marcom, we always had a close eye on what's happening in the country's tourism sector and have contributed to the development of this industry's marketing. We have provided the ability to adapt the site to be viewed adequately on all devices. As for the technical parameters of the site, we have created a wide range of technical options for the customer. The admin panel that we provided to the customer contains 85% of the functionality. Previous UX/UI issues on the old website has been fixed. The web platform we presented is fully prepared for Google SEO optimization. "

The chairman of the Association of Travel Agencies of Azerbaijan Rufat Hajiyev also commented on the work done on the site, noting that the site meets their current requirements.

“We highly value our collaboration with Marcom. I am glad they supported us in the development of a modern web project and assisted with the technical aspects. When digital transformation is accelerating, it is essential that the ATAA website is up to date and accessible to users. We are interested in continuing our digital marketing collaboration in the future. "

It should be noted that the demand for outsourcing, content marketing, marketing audit services provided to market participants as part of Marcom Marketing and Communication's crisis communication plan has increased.